Ever wondered what it’s like to work with a branding agency? Are they really worth it, and do they really live up to the hype? If you’re considering a brand collaboration, you might want to know what goes on behind the scenes.
Do you know your target audience? Before you embark on the Customer Value Journey, it’s vital to know who your customers are and what they want. Get clarity on who you’re selling to. Download our FREE eBook and learn how to Brand your Business from the Ground Up. Want more customers, more sales, more brand […]
Uncover Better Sales Leads Face it, most businesses have a limited amount of dollars to spend on branding and marketing each month. You need to make it count. So, wouldn’t it make sense to find sales prospects that actually become paying, loyal and long-term customers? After all, loyal customers are five times more likely to […]
Understand How Your Customers Think Sit back and ask yourself this one question, “Why do customers buy from me?” Seems easy, right? You would be surprised how many business owners don’t even know what kind of customers they attract or the type of customers they should attract in order to grow. Why does that matter? […]
So what is brand positioning and how does it lead to increased sales? Lululemon is a brilliant example. This well-known athleisure brand successfully positioned itself as a lifestyle brand and built a cult-like following simply on the idea that comfort, peace and happiness can be achieved by wearing their workout clothes. When you wore Lulu, […]