How do you “brand it like a boss?” With a custom-designed brand strategy, and the stickiest B2B marketing content we could create, we were able to craft a highly memorable and accessible story around Com Pro’s managed services. You can read all about our work for Com Pro Managed Business Solutions in this new Original […]
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10 Tips Toward Better Marketing for Health and Wellness Organizations
In the past ten years, online searches for health and wellness products and services have exploded! This has been beneficial for many providers, but also means many will need to “step-up” their online marketing for Health and Wellness offerings, if they want to be heard over the noise. That means your online content should be […]
The Top 10 Things You May Not Know About Original Ginger
No 1 We’ve evolved, so has our website. At Original Ginger, we know how important it is to keep growing, so we’ve refreshed our brand and launched a new website that better reflects how we can benefit you in today’s marketplace. Bonus You don’t have to be local to work with us. We have desktop […]
5 Major Tips on Marketing for CDA Office Equipment Dealers
Are you an equipment dealer who is part of the Copier Dealer Association (CDA)? Do you still relying on the traditional, person-to-person sales model as your primary way to get new customers? You could be missing out on thousands of potential buyers since many buyers go through 70% of the sales cycle online before contacting […]
5 Modern Marketing Strategies for the Heavy Equipment Industry
Although these simple targeted strategies can apply to many different industries, one sector that’s seen a dramatic change in the past 10 years is the heavy equipment industry, with up to 70% of B2B (business to business) search queries made via mobile device and big players such as Grainger and Fastenal hitching their future hopes […]