So far in our series on Email Marketing we’ve talked about subscriber ‘capture’, target market, and subscription forms. You already know that you need to have a well placed ‘subscriber capture’ system. Regardless of whether or not you are using widgets on your Facebook Landing Page, your website, or within your Twitter Tweets you need […]
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What You Should Know About Boosting Your Brand With Email Marketing
This article covers simple points to help business owners like yourself understand the relevance of this tool, and how you can engage subscribers to open, click, and take action. Let’s start with WHY your business should use email marketing Email is cost effective Email reaches a direct audience of subscribers who have expressed an interest […]
How to Capture Email Marketing Subscribers
Is email marketing still a viable marketing tool? Email marketing is often reported as second only to search engine marketing as the most effective online marketing initiative. Studies show that 89% of internet users are sending or reading email and there are no signs of that number declining. Some activities—like photo sharing and status updates—are […]