The heart and soul of our work here at Original Ginger is building the perfect custom branding and marketing solution for you, which means we’re committed to helping you discover the right set of tools for the unique needs of your company and your budget. But we also know that when you’re starting out and […]
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Small Business Marketing Tips Using Google
Every day, millions of people turn to Google to discover, research, and shop. If you want to be one of the businesses discovered, you need to ensure that your business shows up on the search page, is enticing enough for someone to click on, and seamlessly promotes online and in-store shopping. Ready to get started […]
Original Ginger’s 2022 Holiday Recipes from the Team
Deck the halls and fill the cookie jars, Christmas is almost here! The OG team is spreading cheer with divine holiday treats to tempt every member of the family, including some offerings for those following Gluten-Free and Dairy-Free diets, as well as for our four-legged friends! You’re going to love: 🎄 Laura’s family favourite recipe […]
E-Commerce Readiness Checklist
This 33-point E-Commerce Readiness Checklist is designed to help you assess your own e-commerce strategy. These days shopping starts online. For instance, 87% of shoppers look for products online before they make a decision to buy. This means your website and online store create a big impression for your brand. Beautiful images, detailed product information, […]
Is Shopify Good for Small Business?
One of the most popular e-commerce platforms, Shopify may seem like the clear choice for your small business. But is Shopify good for small business? Or are there better options available?
When choosing the best option for a business start-up, we look at several factors. Usability, price, scalability, features available, and growth in development of the e-commerce solution, are all key considerations.