Marketing & Branding Agency | Langley

Essential Guide to E-Commerce for Business Owners

The Better the Customer Experience, the More Sales For You.

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What's inside:

This Essential Guide to E-Commerce: 33 Shopping Cart Must-Haves will take you through a behind the scenes tour of what makes your online sales possible and how effectively you'll be able to manage your storefront.

  • Product Presentation - Showcasing Your Merchandise
  • Inventory Management - E-Commerce Strategy
  • Administrative Solutions - Streamlining Your Workflow
  • Playing Nice With Other Business Solutions
  • Shipping Requirements and Ease of Use
  • Impressing Your Customers
  • Overall Customizability
  • Product Option Flexibility
  • Smart Inventory Tracking
  • Promotions & Customized Communication
OG Ecommerce Essential Guide Cover

Whether you’re a small company or an established business, you need a shopping cart solution that will attract visitors on all devices and convert them to paying customers. You start with a strong visual brand, the right brand messaging, and a quality website — BUT, if you plan to sell your products and services online you're also re going to need the right shopping cart! This Guide walks you through all of the elements you need to consider when choosing an "out of the box" e-commerce solution.

At the end of the day, a great e-commerce strategy has amazing consequences – promotions are more successful, sales are easier to close, and administrative tasks like inventory control become more efficient providing cost savings to your business.

Whether you're planning to DIY or hire a professional agency like ours to help you design and implement e-commerce, this Guide prepares you to ask the right questions and ensure the right elements are incorporated into the design and functionality. Your shopping cart is the hub of all your online revenue generation efforts so it’s crucial you make the right choices at the start. This guide will give you a better understanding of the balance between design, function, customer experience and user experience.