CLIENT:
Pacifica Gates
Hey, if a client comes back for more, that means we did a good job!
When a previous client brought us another of their businesses for a marketing make-over, we were glad to take it on.
Specializing in installing and maintaining gates, Pacifica Gates needed a website, brand messaging, SEO work, and a bit of expert help with content marketing. As an established, busy business, the OG team stepped in to act as an extension of their marketing team. Our after-care services include ongoing content marketing and social media management, to keep them headed in the right direction.
Pacifica Gates manages gate installation projects from start to finish, handling custom design, fabrication, and installation, as well as stellar maintenance and repair services. They don’t compromise on quality, and neither do we.
We loved working with them to create a tangible design direction based on the logo, photos and video as provided by the client, crafting a professional website that truly reflected them.
Services:
Brand Messaging
Custom Website Design
Social Media Set Up & Branding
Content Marketing
Print Design
Project Link:
Getting Strategic with SEO
Researching Pacifica Gates’ competitors helped us get a clear picture of the market, and see how we could make their website stand out among them. To help drive potential customers to their site, we conducted thorough SEO keyword research for writing strategic copy. And to show off their awesome work, we edited photos provided by the client for use on the website and in the gallery.
Securing a top-notch social media presence
Part of a professional online image is a solid social media presence. We set up and revamped social channels for Pacific Gates, cleaning up old Facebook pages, tidying up bios, setting up appropriate Admins, and designing cover images and avatars for each social channel.
When you’re a small business, you need to focus your energy on social channels most targeted to your own audience and suited to your content. We helped them determine which social channels would be most relevant for their B2C business.
Next, we created social media templates to consistently brand social content and keep things looking great. We’re currently in the process of planning content calendars, creating content, and preparing for community management of their now branded social channels. This includes a strategic approach to prospecting and nurturing existing and potential clients.
We’re happy to be their “go to” team of designers and content marketers moving forward.
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