Roll’n Coal BBQ Catering
A Legacy of Dishing Out Great Eats.
Inspired by his parents long-standing history in the catering business, Derek Jarvis started his own catering service. His, however, has a delightful and delicious twist. He found a great niche, providing sizzling on-site BBQ, which became a much sought-after feature for corporate events, weddings and special occasions around the Lower Mainland and the Fraser Valley. Although his on-site BBQ business was smokin’, he didn’t have an online presence that showed off his cooking expertise, his decadent offerings and his dedication to delivering the best catered food.
As a young entrepreneur, Derek was super motivated and very well-organized. And boy, we could tell he loves his BBQ catering business! But he required a little assistance when it came to his website messaging, the way he positioned his brand and how that all came together in a visual web design. His website needed to sell his catering skills to prospective clients. However, with only a minimal collection of custom photography, and generic menus, what he had just didn’t do his company justice. It didn’t highlight the strengths of his catering crew or the BBQ for which he was so passionate about. We had to find a way to entice people to book his services with a brand new, stand-out website that would make mouths water just by visiting it.
Custom Website Design
Rolling Into The Future with a Juicy New Website.
This project was one of the most delicious ones we’ve done so far! In fact, by the end of it, we were all craving a taste of Derek’s delectable BBQ bites. That’s how good the website turned out…
Inspired by his existing logo, we were able to help with the selection of imagery, choosing images that helped give the website a modern, sleek and appetizing look. Then, we crafted his web content to really bring out the playful tone and fun personality of his unique and likeable brand. We wrapped that up in a website design that was beautifully laid out, easy to navigate and even easier to manage once Derek took over. Sometimes it amazes even us, what we can do on such a tight budget. Roll N’ Coal’s website now looks professional. But even more important, it was built to maximize organic SEO (search engine optimisation), a must for a start up that needs online attention in order to thrive.
With the scrumptious imagery we sourced, the personalized content and salivating write ups of his BBQ offerings, Derek is sure to see a steady influx of new customers and now has a rockin’ website that will allow his business to roll right into the next phase of growth.