Our Process
Big Agency Expertise. Boutique Quality Service.
When you partner with a marketing agency, you’re not only trusting them to build your website or design your logo. You’re handing them your business—your accomplishments, your dreams, your goals, your story. It’s a leap of faith, and one that shouldn’t be taken lightly.
Who will provide you with the smoothest process? Who will coach you through marketing challenges? Who will deliver on your expectations for a strategy, website, or brand that speaks to your customers? Who will truly listen to you, hear you, understand you? We’d like it to be us. Let’s schedule a discovery call to see if we’re a good fit.
Getting Started
Defining Intention. Working with Purpose. Finding Balance. Embracing Change. Maintaining Focus. Creating Clarity.
During our first chat, we’ll ask questions to get you thinking about your goals, audience, and strategies, and you can grill us on our experience, how we work, and what we can deliver on. By the end of our first conversation, you’ll have a clear sense of whether or not we’re the right partners. If you’ve got a vision for your business, a willingness to try new things, and are prepared to invest in your future, we’ll probably get along just fine.
At your request, we’ll present service options, timelines, and pricing for your review. Once you’ve selected what works best for you, we’ll plan a project scope together, put a formal agreement in place, and schedule a project kick-off.
“After 4 years of being in business I felt that it was time to create a brand and design a logo for my company that my clients and potential clients would recognize. I got in touch with Original Ginger and they were very professional and concerned about what my vision was. Not only did I get a great custom logo but the process made me look at my business in a different light. I would recommend Original Ginger for your marketing needs and look forward to working with them in the future.”
– Jason Christensen, President, Christensen Construction Ltd.
What to Expect During Your Project
Our approach is completely customized to your specific project. It has to be! Your story is different from everyone else’s.
Our discovery process allows us to understand your business objectives, determine your most pressing challenges, and discover how to address them. With our team’s expertise and strategic thinking, we’ll use a collaborative process to find out what makes you unique, what your brand foundation should look and feel like, how to best communicate that to your ideal customers, and what strategy can best move your brand forward.
It’s not always going to be easy, so you’ll need to be brave. Working with us is an adventure that requires a willingness to step outside your comfort zone to explore new possibilities.
Our approach positions branding as an investment in the core of your business: an investment that you have to be prepared to make.
Don’t worry—our collaborative, educational approach to project management ensures you’ll understand what you’re doing, why you’re doing it, and what you’ll get from it.
Communication
Getting started with a digital agency can feel intimidating if you don’t have much marketing experience. It’s our mission to make you feel comfortable communicating with us! Our approach is candid; we may tell you things you don’t want to hear, but always with your best interest at heart. We need your input to ensure your brand is authentic, and you need ours for marketing expertise.
Timelines
Every project has a titanic amount of tasks and moving parts. Our project management process breaks it down into manageable phases, with clear direction on where to start and what part you play to keep things on track. We’ll communicate any changes, and our experienced project managers will keep things moving.
Project Management
Running and growing a business comes with enough challenges. Managing your digital agency shouldn’t be another. Our projects stay on task, on budget, and on schedule, all while delivering results. Need help? No problem. Reach out to our project managers or senior leadership team for trusted guidance.
Customer Support
You can expect to speak to your project manager by phone, video conference, or email throughout your project. We respond within 24 to 48 hours during standard business hours, or sooner. Plus, you can dive into our free resources like e-books, video tutorials, and more, accessible in our client membership portal.
Find Your Brand Clarity
Are you ready to leave the known path for something new, and open yourself up for a brand transformation? Whether you need a new website, help with marketing, or a full brand discovery, we’d love to hear about your goals. We want you to get excited about your business all over again.
Give us a call at 778.298.1966 or Toll Free at 1.855.298.8650 or complete our online form.